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在城市发展的浪潮中，工业厂房作为历史的见证，承载了无数的记忆与故事。然而，随着时代的变迁，这些厚重的建筑常常被遗忘在发展的角落。如今，城市更新的理念逐渐深入人心，工业厂房的外立面改造，成为了城市美学的新焦点。昔日冷冰冰的钢结构与砌体墙面，经过设计师和AI的巧思心血，呈现出一幅幅生动的画卷。外立面的城市更新，不仅是对老旧建筑的修复，更是对城市肌理的再造。艺术涂鸦、绿植墙面、LED灯带等新元素的加入，为原本单调的空间注入了活力与生机，犹如沉睡苏醒，展现出它全新的面貌。
In the wave of urban development, industrial plants as historical witnesses, bearing countless memories and stories. However, with the change of The Times, these heavy buildings are often forgotten in the corner of development. Nowadays, the concept of urban renewal is gradually deeply rooted in people's hearts, and the transformation of the facade of the industrial plant has become a new focus of urban aesthetics. The cold steel structure and masonry walls of the past, through the ingenuity of designers and AI, present a vivid picture. The urban renewal of the facade is not only the restoration of the old building, but also the reconstruction of the urban texture. The addition of new elements such as artistic graffiti, green walls and LED light belts has injected vitality and vitality into the original monotonous space, just like waking up from sleep, showing its new look.
在这场转型中，设计师们不仅追求美学上的卓越，更注重功能上的提升，使工业厂房在保留历史韵味的同时，变得更加宜居和人性化。这里将成为工作与生活完美融合的场所，吸引着创意产业、艺术工作室和初创企业纷纷入驻。城市更新的意义远不止于视觉的提升，它更是社会发展的重要推动力。随着工业厂房的改造升级，周边区域的经济活力也得到了显著提升。当然，在这一过程中，我们始终尊重历史。每一座厂房都承载着独特的故事，通过保留与改造相结合的方式，让历史与现代和谐对话。这样的更新，不仅是对建筑本身的再创造，更是对城市文化的传承与再发现。工业厂房的外立面经过精心设计后焕然一新，为这些历史遗存注入了新的活力。
In this transformation, designers not only pursue aesthetic excellence, but also pay more attention to functional upgrading, so that industrial plants become more livable and humanized while retaining the historical charm. It will be a perfect place to merge work and life, attracting creative industries, art studios and start-ups. The significance of urban renewal is far more than visual enhancement, it is an important driving force for social development. With the upgrading of industrial plants, the economic vitality of the surrounding area has also been significantly improved. Of course, in this process, we always respect history. Each plant carries a unique story, and through the combination of preservation and renovation, history and modern harmony dialogue. Such renewal is not only the re-creation of the building itself, but also the inheritance and rediscovery of urban culture. The facades of the industrial buildings have been carefully designed to give a new look to these historical relics.
一、成都 · 东郊记忆
RESIDENTIAL DESIGN
东郊记忆艺术区，作为成都市文创产业的重要承载地之一，致力于新兴产业的发展，旨在构建一个充满活力的文创产业生态圈。该区域秉承“工业遗产+特色园区”的发展理念，紧密围绕工业遗产的活化利用，通过引入创新产业、创意元素和设计理念，进一步彰显其作为工业遗产汇聚地的独特魅力。同时，以音乐艺术和数字文创为主导产业，协同推进数字音乐、电子竞技、时尚设计和直播电商四大细分领域的发展，致力于打造一个文商旅城融合发展的新高地，成为低效用地转型升级的新示范，以及西部文化艺术产业的新坐标。曾经铁轨交错、工厂林立、仓库遍布的区域，如今随着一座座工业遗址的“激活”，正焕发出新的生机与活力。
As one of the important carriers of cultural and creative industries in Chengdu, Dongjiao Memory Art District is committed to the development of emerging industries and aims to build a vibrant cultural and creative industry ecosystem. Adhering to the development concept of "industrial heritage + characteristic park", the area closely focuses on the activated utilization of industrial heritage, and further demonstrates its unique charm as a gathering place of industrial heritage through the introduction of innovative industries, creative elements and design concepts. At the same time, with music art and digital cultural creation as the leading industry, we will jointly promote the development of digital music, e-sports, fashion design and live streaming e-commerce, and strive to create a new highland for the integrated development of cultural, commercial and tourism cities, and become a new demonstration of the transformation and upgrading of inefficient land use, as well as a new coordinate for the western culture and art industry. The area that was once interlaced with railway tracks, factories and warehouses is now full of new vitality and vitality with the "activation" of industrial sites.
把历史归还于生活，用生活书写另一段历史。Return history to life and write another section of history with life.
东郊记忆项目的核心是如何处理旧的历史价值与新的发展需求，如何让新与旧的文化矛盾完成和解，也是设计师在改建项目中最应该去梳理的一步。项目最欣慰的是在“打开”之后，这块新的场地为周边的生活带来的巨大改变，无论是肉眼可见的人气和视野，还是人文意义的再次复兴。
The core of the eastern suburbs memory project is how to deal with the old historical value and new development needs, and how to reconcile the cultural contradictions between the new and the old, which is also the most important step for designers to kind out in the reconstruction project. The most gratifying part of the project is that after the "opening", this new site has brought great changes to the surrounding life, both in terms of the visible popularity and vision, and the revival of humanistic significance.
东郊记忆的发展并未止步于此，它不断壮大、不断创新，成为了成都国际时尚产业园。如今，它是国家音乐产业基地、国家AAAA级旅游景区、国家文化产业示范基地、成都国家级文化和科技融合示范基地、国家工业遗产旅游基地的一部分，也获得了新闻出版产业示范项目、国家工业遗产等荣誉。还能领略到丰富的艺术展览和戏剧演出。定期举办各式各样的文化活动，吸引了无数的艺术家和文化爱好者的关注。此外，东郊记忆还拥有互联网创意产业园区，为年轻人提供了一个创新创业的平台。
The development of East suburb memory does not stop here, it continues to grow and innovate, becoming the Chengdu International Fashion Industry Park. Today, it is a part of the National music Industry Base, National AAAA tourist attraction, National cultural Industry Demonstration Base, Chengdu National culture and technology Integration Demonstration Base, National Industrial heritage tourism base, and has also won the press and publication industry demonstration project, national industrial heritage and other honors. You can also enjoy a wealth of art exhibitions and theatrical performances. A variety of cultural events are held regularly, attracting the attention of countless artists and culture lovers. In addition, Dongjiao Memory also has an Internet creative industry park, which provides a platform for young people to innovate and start businesses.
二、特色亮点
RESIDENTIAL DESIGN
这里不仅仅是一片简单的旅游区域，而是一个充满生命力的文化生态系统，它通过展演艺术区、新文创艺术区、赛博朋克区等多个功能分区，构建了一个多元化且富有创意的文化消费生态。东郊记忆的七大核心功能区——展演艺术区、新文创艺术区、赛博朋克区、成都舞台、东山Re°est、7号创意集盒以及北街美食街，各具特色，共同塑造了这一文化聚落的独特风貌。从音乐艺术的展演到数字娱乐的体验，从影视传媒的探索到创意设计的实践，东郊记忆成为了成都乃至整个西部最具影响力的文化艺术高地。
It is not only a simple tourist area, but also a vibrant cultural ecosystem, which builds a diversified and creative cultural consumption ecology through multiple functional areas such as the performance art area, the new cultural and creative art area, and the cyberpunk area. The seven core functional areas of Dongjiao Memory - Performance Art District, New cultural and Creative Art District, Cyberpunk District, Chengdu Stage, Dongshan Re°est, No. 7 Creative Box and North Street Food Street, each have their own characteristics, and jointly shape the unique style of this cultural settlement. From the performance of music art to the experience of digital entertainment, from the exploration of film and television media to the practice of creative design, Eastern Suburb Memory has become the most influential cultural and artistic highland in Chengdu and even the whole west.
东郊记忆如何焕发活力，创造“爆款奇迹”：新型产业形态+跨界运营，东郊记忆以“音乐展演、数字文创”为主导，形成影视音乐原创生产地、版权交易地、直播电商基地数字电竞开发高地、工业设计圈等核心产业集群聚集音乐、数字文创、演绎展览等企业近300家。
Eastern suburb memory how to revitalize, create "explosive miracle" : new industrial form + cross-border operation, Eastern suburb memory to "music exhibition, digital cultural and creative" as the leading, the formation of film and television music original production, copyright trading, live e-commerce base digital esports development highland, industrial design circle and other core industrial clusters gathered music, digital cultural and creative, interpretation exhibition and other enterprises nearly 300.
复合型消费业态+强品牌力：园区独有的空间、气场、文化，加上强特色的产业性主力店+自带流量的超级网红店+极具场景特色的复合业态新空间，而这类品牌拥有超强的圈层黏性和和消费吸附力，赋予东郊记忆多元的功能和氛围；足够艺术感的场域氛围+展演场馆：拥有成都舞台、演艺中心、国际艺术展览中心、艺术中心等近30个大小不同、功能各异的场馆空间是国内最大规模的专业演艺场馆聚落之一，满足超级演艺场馆聚落+国际IP+高规格活动等展演需求打造中国时尚的流量入口。
Complex consumption format + strong brand power: the park's unique space, atmosphere, culture, plus strong characteristics of the industrial main store + with traffic super network red store + very scene characteristics of the complex format of new space, and such brands have super circle adhesion and consumption adsorption force, giving the eastern suburb memory of multiple functions and atmosphere; Enough artistic atmosphere + exhibition venue: Chengdu Stage, performing arts Center, international art exhibition center, art center and other nearly 30 different sizes, different functions of the venue space is one of the largest professional performing arts venue settlement in China, to meet the needs of super performing arts venue settlement + international IP+ high-specification activities to create a fashion flow entrance.
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