在经历过重大事件后，普华永道澳大利亚终于公布三年重塑战略：
普华永道澳大利亚概述新的三年战略
重申公司正在履行其变革承诺；
重新定位公司，以在混乱和经济不确定的时代为客户提供支持；
强调为客户提供跨核心市场领先能力的多学科支持，例如：审计、税务和交易、风险和转型、云和数字化；
优先考虑四个新的关键市场领域：人工智能、对重要事物的信任、气候和商业模式重塑。
普华永道澳大利亚公司已确认其新的公司战略，以客户和文化为核心，同时继续履行其变革承诺。
该战略将有助于在前所未有的颠覆水平（包括技术、人工智能、经济不确定性、技能短缺和快速变化的社会期望）下为企业和私人客户提供多学科支持。
普华永道澳大利亚还概述了其持续关注成为一家管理良好的公司，例如，通过拥有与市场相关的运营模式、领先的治理、风险和道德以及负责任的商业实践。建立领先文化也被强调为公司实现其目标的关键驱动力。
普华永道澳大利亚首席执行官 Kevin Burrowes 表示，需要进行业务重塑才能真正为面临快速颠覆的客户提供支持。
他说：“我们很高兴有机会在推出这一战略时为我们的客户和员工创造更好的成果。”
“我们最新的全球首席执行官调查显示，53% 的首席执行官认为他们必须转变业务才能保持活力。澳大利亚企业也不例外，我们希望与他们一起领先，并通过他们的商业模式重塑成为他们的合作伙伴。”
该公司的全球调查还显示，70% 的首席执行官认为， 技术变革将在未来三年内对其业务创造、交付和获取价值的方式产生重大影响。
“我们正在通过技术和人工智能进行转型，为我们的客户提供领先的见解、质量和成果。这也将确保我们为员工提供最好的工作环境、技能提升和职业发展，让他们在公司中感到自豪。
“这种重塑势在必行，影响着我们国家的每个组织，我们也不例外。我们必须迅速采取行动，保持领先地位。”
该战略将使公司优先考虑四个关键领域：人工智能、对重要事物的信任、气候和商业模式重塑。它还将投资于审计、税务和交易、风险和转型以及云和数字等核心能力。普华永道将在整个公司的共同努力下，以多学科的方式为客户提供支持。
“凭借更简单、更有弹性的业务模式和稳健的治理，我们将能够应对今天和明天的挑战。通过以强大的文化基础为引领，我们将共同实现我们的目标，即建立社会信任并解决重要问题。”
原文：
PwC Australia outlines new three-year strategy
Friday, 26 April 2024
Reaffirms the firm is delivering on its Commitments to Change;
Repositions the firm to support clients in an era of disruption and economic uncertainty;
Highlights multi-disciplinary support for clients across core market-leading capabilities such as; audit, tax and deals, risk and transformation, cloud and digital; and
Prioritises four new key market areas; artificial intelligence, trust in what matters, climate and business model reinvention.
PwC Australia has confirmed its new firm strategy, with clients and culture at the heart, while continuing to deliver on its Commitments to Change.
The strategy will help drive multi-disciplinary support to corporate and private clients amid unprecedented levels of disruption, including technological, AI, economic uncertainty, skills shortages and rapidly-changing societal expectations.
PwC Australia has also outlined its ongoing focus on being a well-managed firm, for example, by having a market relevant operating model, leading governance, risk and ethics, and responsible business practices. Building a leading culture is also emphasised as a key driver for the firm to deliver its purpose.
PwC Australia CEO Kevin Burrowes said business reinvention is needed to truly support clients facing rapid disruption.
“We are excited for the opportunity to create better outcomes for our clients and people as we launch this strategy,” he said.
“Our latest global CEO Survey shows 53% of CEOs believe they must transform their business to remain viable. Australian businesses are no different and we want to get ahead of this with them and be their partner through their business model reinvention.”
The firm’s global Survey also shows that 70% of CEOs believe that technological change will significantly impact the way their business creates, delivers and captures value in the next three years.
“We are on the journey to transform through technology and AI that delivers leading insights, quality and outcomes for our clients. This will also ensure we provide our people the best possible working environment, skills uplift and career development in a firm they are proud to be part of.
“This reinvention imperative impacts every organisation in our country, and we are no different. We must act swiftly to stay ahead of the curve.”
The strategy will see the firm prioritise four key areas; artificial intelligence, trust in what matters, climate and business model reinvention. It will also invest in core capabilities such as audit, tax and deals, risk and transformation as well as cloud and digital. PwC will support clients with a multi-disciplinary approach, supported by the whole firm working together.
“With a simpler, more resilient business model and robust governance, we will be well positioned to tackle the challenges of today and tomorrow. By leading with a strong cultural foundation, together we will live our purpose, which is to build trust in society and solve important problems,” said Mr Burrowes.
2024年度2季度中标信息：