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新盛世怀旧风潮：随着社会变革的加速，人们开始怀念过去简单快乐的时代。旅游趋势表现为重温青春假期、重访重要里程碑地点，以及复古风格的全面回归。从豪华卧铺火车到复古数码相机，怀旧成为连接过去与现在的桥梁。在这个快速变化的时代中，我们不禁回忆起那些单纯而美好的时光。旅行者们纷纷踏上寻根之旅，探索曾经留下深刻印记的地方。他们渴望重温那段无忧无虑的青春岁月，再次体验那些难忘的瞬间。
New boom nostalgia: With the acceleration of social change, people begin to miss the simple and happy times of the past. Travel trends are reflected in revisiting youth holidays, revisiting key milestone locations, and a full return to retro style. From luxury sleeper trains to vintage digital cameras, nostalgia serves as a bridge between past and present. In a time of rapid change, we can't help but recall those simpler and better times. Travelers embark on a journey to find their roots and explore places that once left a deep mark. They long to relive those carefree days of youth and relive those unforgettable moments.
树立独特的品牌形象，明确品牌定位和价值观。通过品牌故事、品牌标识、品牌口号等方式，传达民宿的特色和文化内涵，增强品牌的辨识度和吸引力。注重品牌的维护和管理，提高品牌的美誉度和忠诚度。复古风格的色彩通常偏向于深色系，如深蓝、墨绿、暗红等。这些颜色可以营造出一种清冷而优雅的氛围。同时，可以在细节处使用金色或银色进行点缀，增加质感。家具通常具有复杂的线条和雕花，可以选择一些带有金属元素的木质家具，如铁艺床架、雕花衣柜等。此外，还可以选择一些带有复古图案的沙发和椅子。装饰品可以选择一些古董级别的物品，如老式电话、打字机、留声机等。同时，也可以选择一些具有复古图案的挂画、地毯等。在房间中播放一些经典的爵士乐或古典音乐，可以为复古风格的房间营造出一种优雅的氛围。
Establish a unique brand image, clear brand positioning and values. Through the brand story, brand identity, brand slogan and other ways to convey the characteristics and cultural connotation of homestay, enhance the brand recognition and attraction. Focus on brand maintenance and management, improve brand reputation and loyalty. The color of the retro style is usually biased towards dark colors, such as dark blue, dark green, dark red and so on. These colors can create a cool and elegant atmosphere. At the same time, you can use gold or silver in the details to add texture. Furniture usually has complex lines and carvings, you can choose some wooden furniture with metal elements, such as iron bed frame, carved wardrobe and so on. In addition, there are some couches and chairs with vintage patterns to choose from. Decorations can choose some antique grade items, such as old telephones, typewriters, phonographs, etc. At the same time, you can also choose some hanging pictures with retro patterns, carpets and so on. Playing some classic jazz or classical music in the room can create an elegant atmosphere for a retro-style room.
一、杭州 · 木守西溪
RESIDENTIAL DESIGN
木守西溪酒店的设计涵义源自于一种古老的农耕文化传统，即“木守”。这一概念指的是农人特意留在柿子树上的最后一个果实，将其与自然界中的动物分享，以祈祷来年的丰收。这种习俗不仅体现了人与自然和谐共处的理念，也蕴含着对生命的尊重和对未来的美好祈愿。木守西溪酒店的设计正是取义于此，将这一传统融入现代建筑设计之中。酒店周边植物种类繁多，其中一些树龄最长的已达100年，这些柿子树不仅是自然的馈赠，也是时间的见证者，它们的存在为酒店增添了一份历史的厚重感。酒店的Logo设计灵感也来源于柿子蒂，进一步强化了这一主题。此外，木守西溪酒店坐落于杭州西溪国家湿地公园之内，由基地原有的五栋旧建筑改造而来。基地依水径、通陆路，包含天然的平原水网、野生植被、山丘远景，生动呈现着西溪湿地的环境基因。
The design meaning of Mu Shou Xixi Hotel comes from an ancient farming cultural tradition, that is, "Mu Shou". The concept refers to the last fruit that farmers deliberately leave on the persimmon tree, sharing it with animals in nature to pray for the next year's harvest. This custom not only reflects the concept of harmonious coexistence between man and nature, but also contains respect for life and good wishes for the future. The design of the Kishou Xixi Hotel is precisely based on this meaning, integrating this tradition into modern architectural design. There are many kinds of plants around the hotel, including persimmon trees, some of which are more than 100 years old. These persimmon trees are not only gifts of nature, but also witnesses of time. Their presence adds a sense of history to the hotel. The hotel's Logo design is also inspired by the persimmon stalk, further strengthening this theme. In addition, Mushou Xixi Hotel is located in Hangzhou Xixi National Wetland Park, which is rebuilt from the original five old buildings of the site. The site is based on water paths and land routes, and contains natural plain water network, wild vegetation, and hill vistas, vividly presenting the environmental genes of Xixi Wetland.
酒店源自场地内原有的五栋旧建筑，经过精心改造而成。建筑师面临的挑战在于，如何以最生态的方式满足现代酒店的使用需求。通过深入的现场调研，建筑师采用了极小规模的干预措施，完成了结构改造和综合系统布局，巧妙地保留了建筑与周边林木、水系的和谐关系。
The hotel is derived from the five old buildings on the site and has been carefully renovated. The challenge for architects was how to meet the needs of modern hotels in the most ecological way. Through in-depth site research, the architects adopted minimal interventions to complete the structural transformation and integrated system layout, cleverly retaining the harmonious relationship between the building and the surrounding trees and water.
在酒店用地范围内，植物种类繁多，其中以柿子树最为显著，最古老的树龄甚至达到100年。建筑团队精心记录了所有胸径超过10cm的树木信息，包括根部标高、树种及名称，并顺应原始植被布局，巧妙地将新建建筑“编织”进自然环境中。回廊的设计采用了二次回收的老木板、锈化钢材以及经过水流冲刷处理过的大理石作为主要材料。通过这些材料的选择与运用，设计师成功地将时间的概念融入空间设计之中——随着岁月流转，材料的原始色泽和质感在风雨雪霜的作用下逐渐变化，使得每一石一木都成为了记录时间流逝的独特见证。
In the hotel area, there are many kinds of plants, among which persimmon trees are the most significant, and the oldest trees even reach 100 years old. The architectural team carefully recorded all trees with a diameter of more than 10cm, including root elevation, species and names, and adapted to the original vegetation layout, cleverly weaving the new building into the natural environment. The design of the corridor uses recycled old wood, rusted steel and marble washed by water as the main materials. Through the selection and use of these materials, the designer successfully integrated the concept of time into the design of the space - as the years passed, the original color and texture of the material gradually changed under the influence of wind and rain, snow and frost, making each stone and wood become a unique witness to the passage of time.
二、室内美学
RESIDENTIAL DESIGN
餐厅三面环水，室内设计秉承生态优先理念，主要采用回收木板和湖石加工过程中产生的边料“石皮”作为主材。一层餐厅名为“溪隐”，二层雅间分别以“归樵”、“访溪”、“隐鱼”、“寻菱”、“喜柿”命名，从归隐意趣到分享之乐的主题一应俱全。全明宴会厅配备270°落地玻璃，逾300㎡的室内空间与户外密林、草坪及亲水木平台自然交融，为在此举办的宴会、服装秀、车展等活动营造出独特的林间体验。
Surrounded by water on three sides, the interior design of the restaurant adheres to the concept of ecological priority, mainly using recycled wood and the edge material "stone skin" produced during the processing of lake stone as the main material. The restaurant on the first floor is named "Xi Yin", and the private rooms on the second floor are named after "GUI Qiao", "visiting Xi", "Hidden fish", "Xunling" and "happy persimmon" respectively, from the theme of retreat to the joy of sharing. The banquet hall is equipped with 270° floor-to-ceiling glass, and the indoor space of more than 300 square meters is naturally integrated with the outdoor dense forest, lawn and water-friendly wood platform, creating a unique forest experience for the banquets, fashion shows, auto shows and other activities held here.
酒店拥有43间设计感十足的客房，每一扇窗户和镜子都是一幅美丽的风景画。目前开放的餐厅“溪隐”专注于浙江菜系，不仅提供美味佳肴，还以其高颜值成为摄影爱好者的天堂。在木守西溪，每一步都可能与艺术品不期而遇——无论是无边泳池还是心形草坪，都让休闲时光充满了诗意与美感。
The hotel has 43 design rooms, every window and mirror is a beautiful landscape painting. The currently open restaurant "Xiyin" focuses on Zhejiang cuisine and not only offers delicious food, but also becomes a paradise for photography lovers with its high level of appearance. At Muzuxi, every step of the way can be an unexpected encounter with art - whether it is an infinity pool or a heart-shaped lawn, making leisure time full of poetry and beauty.
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